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Our Clients!

If you don't train the customer the insurance company will.

	Carlile, Patchen and Murphy

	Mack Mattress Outlet

	Eagle "Specialty" Remodeling

	Jim Pott's Auto Glass

	Express Auto Glass

	Care Heating and Cooling

	Styck's Body Shop

Some Kind Words from Our Clients!

From: Donovan Trana
Bus: Express Autoglass
Loc: Muscatine, Iowa
Re: Testimonial

  I have found Hughes Advertising to be much more than an advertising and marketing agency. Hughes Advertising has become an integral part of my company's business support system. Tom Hughes' role in my company has developed into a strategic partnership stimulating growth and development in my business. Virtually every important decision I make in my business is preceded by a consultation with Tom.

  As with any business tool, you must use it to get most of it. Tom Hughes is always there offering a wide range of ideas and concepts that he "tailor fits" for your business, making you unique in the market place. Hughes Advertising doesn't cost, it pays!
        Donovan Trana

From: Dr. Fred Jennings, Jr., Ph.D.
Bus: President, EconoLogistics
Re: Testimonial

  I thoroughly enjoyed my recent very enlightening conversations with you. I am most heartened to learn of your success with JAGG, as a means for auto glass shops to declare their independence of an insurance industry currently out of control. In our age of "managed care," insurers seem to have successfully established their dominance in many important sectors of our economy financed through the insurance claims process--in health care, in auto glass, in pharmaceuticals, etc.--to the evident detriment of consumers and service providers.

  In auto glass replacement, the networks and third party administrators are characterized and defended by insurers as virtuous sources of cost-cutting "efficiency." But profitability is not 'efficiency'; true efficiency places consumer well being ahead of insurers' profits. The right question to ask is: Are consumers well served by these networks? I think you have found a good answer.

  I have wrestled with this question for many years. Consumer choice--and democracy--only works when decisions are freely made and fully (or rightly) informed. That is why fraud is illegal, and why antitrust laws see "market power" as a threat to efficiency. The best safeguard to our liberty is an informed and involved electorate. The primary virtue of freemarkets is their informative function. Whenever untruths and dishonesty reign, things go terribly wrong. But falsity shrinks from light: truth will always prevail in the presence of those with the courage to stand in its service.

  The only remedy I can see to insurers' abuse of market power resides in educating consumers about the safety effects of networks. Legal and political efforts are needed but doomed of voters stay ignorant of these safety effects. The stakes could hardly be higher, in my view. What are threatened are not just livelihoods, but a mode of existence: our safety and health, the market process, and--ultimately--our freedom. Big corporate interests are running roughshod over our lives. Shall we yield to our fears and let them have their way with us, or resist? That is the issue at stake, I believe.

  Yours is the only approach I have seen that meshes successfully all three elements of the solution needed: (1) business survival: (2) honesty; and (3) consumer education. Glass networks seem bent on obsolescing the independent provider, as a threat to their control over price, process and profits. Their means of foiling competition is through (what appears to be) fraud, but that deception fails if victims stand up and say "No!"--empowered against wrongdoing.

  Your general approach appears to offer the only viable option for shops seeking to maintain their own integrity and independence, and to serve their customers' needs. The earning and deserving of thrust is the key to winning success in this venture. A cultivation and nurturing of both self- and consumer respect derives from performing consistently excellent work on behalf of customers served. This is the proper antidote to the disease sweeping your industry in both its safety-related dimensions and--more enduringly--in its loss of self-confidence that 'doing right' will lead to success.

  I commend you for your efforts, and for making your methods available to other independent shops with the courage to stand up and fight for us all. From my conversations so far with you, I am simply dazzled by your integrated market approach and business survival plan. I would like to see your model adopted through out the industry, and would be happy to help this occur. The stakes are high and the challenge is daunting, but I have encountered no other alternative with the promise of what you are doing.

  My initial impressions suggest your approach is also adaptable to other sectors suffering similarly--namely in healthcare and pharmaceuticals--as a combined educational effort, marketing strategy and business program. I would welcome the opportunity to discuss such extensions with you.

  Thank you again and if there is any way I can help with your efforts, please let me know.

Sincerely,
Frederic B Jennings, Jr., Ph.D.
President, EconoLogistics

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